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Alternatives to Google Forms: What's Best in 2024?

In this article, we will cover some of the most popular free and paid alternatives to Google Forms. Read on to learn more. 

Google Forms Alternatives

alternatives to google forms

Why do you need Alternatives to Google Forms?

Form creators might seek alternatives to Google Forms for a number of reasons. Some of the most common reasons include: 

1. Advanced Customization Needs: 

The basic customization options in Google Forms may be limiting for specific branding or design needs. Alternatives offer more advanced customization tools for aligning forms closely with brand identity or design guidelines.

2. Enhanced Analytics and Reporting Features: 

For detailed data analysis, Google Forms might fall short. Other platforms provide more robust analytics, comprehensive reporting, and superior data visualization which is essential for complex data analysis.

3. Integration with Specific Business Tools: 

Google Forms integrates primarily within its ecosystem which lacks compatibility with certain business software or CRM systems. Alternatives offer wider integration options to enhance workflow and data management.

4. Complex Survey Functionality: 

While suitable for simple surveys, Google Forms may not suffice for complex needs like advanced branching logic or multilingual support. Alternative platforms cater to these sophisticated requirements that is ideal for in-depth market research or academic studies.

alternatives to google form

Free Google Forms Alternatives

Here are alternatives to Google Forms that offer a variety of features without any cost: 

1. Microsoft Forms

Microsoft Forms is a simple, user-friendly form builder that is integrated into the Microsoft Office Suite. It is designed for creating surveys, quizzes, and polls, with basic analytics and automatic grading features.


Integration with Office 365: Offers seamless integration with the Microsoft Office Suite that allows easy sharing and collaboration within the Office ecosystem.

Simple Design: Provides a straightforward and clean interface for creating surveys and quizzes which makes form creation quick and hassle-free.

Real-Time Analytics: Delivers instant analytics on responses which is helpful for quick data assessment and decision-making.

Automatic Grading: Useful for educators and trainers as it offers automated grading for quizzes and assessments.

Cost: Free for users with an Office 365 subscription.

Best Use: Educational settings and businesses already using Microsoft Office.


Ease of Use: Its simplicity makes it accessible and easy for users to quickly create and distribute forms.

Integration with Microsoft Ecosystem: Ideal for users already using Microsoft products which ensures smooth workflow integration.

Collaborative Features: Supports collaborative editing and response tracking to enhance team-based projects.


Basic Functionality: Lacks some of the advanced features and customization options available in other form tools.

Dependent on Office 365: Best utilized by those already subscribed to Office 365 which might be a limitation for others.

2. Zoho Forms

Zoho Forms is a comprehensive online form builder that is part of the Zoho suite. It offers features like workflow automation, custom reports, and seamless integration with other Zoho apps.


Workflow Automation: Allows users to automate actions based on form responses such as sending emails or updating records in Zoho CRM.

Custom Reports: Users can generate custom reports for a comprehensive analysis of the data collected through forms.

Integration with Zoho Suite: Integrates smoothly with other Zoho applications, providing a unified experience for users of the Zoho ecosystem.

Mobile App: Accessible via a mobile app, making it convenient for managing forms and responses on the go.

Cost: Free with basic features; paid plans are available for more advanced features.

Best Use: Small to medium-sized businesses needing form integration with CRM and other business tools.


Comprehensive Integration: Excellent for businesses already using Zoho's suite of products.

Customization Options: Offers a good level of customization for branding and form design.

Mobile Accessibility: The availability of a mobile app adds flexibility in managing forms remotely.


Limited Free Version: The free version has restrictions in terms of features and responses.

Potential Complexity: Might be slightly complex for users new to the Zoho ecosystem.

3. SurveyPlanet

SurveyPlanet is a user-friendly online tool for creating surveys and forms. It offers unlimited surveys and questions in its free version along with basic customization options and multilingual support.


Unlimited Surveys and Questions: The free version offers unlimited surveys and questions which is rare among free survey tools.

Survey Themes: A range of themes is available to make surveys visually appealing without requiring design skills.

Multilingual Support: Allows the creation of surveys in multiple languages that caters to a diverse audience.

Anonymous Responses: Offers the option to collect responses anonymously, which can be crucial for sensitive surveys.

Best Use: Individuals and small organizations that need basic survey capabilities.

Cost: Completely free for the basic version with a paid option available for more advanced features.


User-Friendly Interface: The platform is straightforward to navigate which makes form creation quick and stress-free.

No Limits on Basic Features: Ideal for users who need to create multiple surveys without worrying about limitations.

Support for Multiple Languages: Enhances accessibility and inclusivity for a global audience.


Basic Analytics: The free version offers limited analytics capabilities which may not suffice for detailed data analysis.

Limited Customization: Advanced customization and branding options are reserved for the paid version.


Paid Google Forms Alternatives

Here are premium alternatives to Google Forms that offer advanced features and customization options: 


1. Typeform

Typeform is a web-based platform designed to create engaging and visually appealing online forms, surveys, and quizzes. It emphasizes user experience with its conversational interface and design-driven approach.


Interactive Design: Known for its unique, engaging user interface, Typeform transforms traditional forms into a conversational experience 

Customization: Offers extensive customization options that allow users to tailor the look and feel of their forms to match their brand identity precisely.

Analytics: Provides detailed analytics to track how users interact with your forms including completion rates and time spent on each question.

Integrations: Compatible with a wide array of platforms, including CRM systems, email marketing services, and project management tools that facilitate efficient data management and workflow automation.

Cost: Pricing ranges from a basic plan at around $35/month to more comprehensive plans exceeding $70/month which depends on the level of features and responses needed.

Best Use: Creating engaging, design-centric forms and surveys for customer feedback and marketing.


Engagement Focused: The unique design approach helps in achieving higher engagement and response rates.

Customizable Templates: A wide array of templates simplifies the process of creating aesthetically pleasing forms.

Powerful Logic Jumps: Enables creating dynamic forms that adapt based on user responses, making them more relevant and engaging.


Higher Cost: Relatively expensive for users who require advanced features, especially for small businesses or individual users.

Complexity for Simple Needs: The range of features and design options might be overwhelming for users who need basic forms.


2. SurveyMonkey

SurveyMonkey is a cloud-based survey tool that allows users to create, send, and analyze surveys. It is known for its robust analytics and a wide array of question types which makes it suitable for detailed data collection.


Question Variety: Supports various question types, including multiple-choice, open-ended, and matrix questions, catering to a wide range of survey needs.

Advanced Analytics: Offers powerful tools for data analysis, including cross-tabulation, filtering, and text analysis, which are crucial for understanding complex survey data.

Custom Branding: Users can fully customize surveys to reflect their brand, including logos, colors, and fonts, ensuring consistency in branding.

Survey Logic: Features advanced logic capabilities like question skipping and branching, allowing the creation of tailored survey experiences based on respondent answers.

Cost: SurveyMonkey's pricing ranges from about $25/month for basic plans to over $75/month for more advanced plans with additional features and response limits.

Best Use: Particularly suited for market research, academic research, and customer feedback collection where detailed data analysis is crucial.


In-depth Data Collection: Ideal for collecting detailed and nuanced data with various question types and logic options.

Scalable Solutions: Flexible enough to handle both small and large-scale survey projects efficiently.

Extensive Integration Capabilities: Easily integrates with numerous other tools that enhance data collection and analysis workflow.


Cost Prohibitive: The more advanced features can become quite expensive, particularly for small organizations or individual users.

Steep Learning Curve: The wide array of features may require a significant time investment to master fully.

3. JotForm

JotForm is an online form builder known for its ease of use and flexibility. It offers a wide range of features including payment integration, customizable templates, and advanced form logic.


Ease of Use: Known for its straightforward and intuitive interface that makes it easy for beginners to create and publish forms quickly.

Payment Integration: Directly integrates with payment services like PayPal, Stripe, and Square which facilitates easy collection of payments through forms.

Template Selection: Offers a broad range of templates for various needs, from registration forms to order forms which are all customizable to suit specific requirements.

Conditional Logic: Allows the creation of forms that change based on user responses that enhance the relevance and efficiency of data collection.

Cost: JotForm offers a free basic plan with limited features, while paid plans start from around $24/month and can go up to approximately $79/month for more comprehensive features.

Best Use: Ideal for small to medium-sized businesses and organizations that need forms for registrations, order processing, and event management.


User-Friendly Interface: Its simplicity makes it accessible to users with no technical background.

Diverse Use Cases: Versatile enough to cater to a wide range of form-related needs across different sectors.

Robust Payment Features: Especially useful for businesses that require forms with integrated payment options.


Limited Features in Free Version: The free plan comes with significant limitations in terms of submission limits and available features.

Cost for Advanced Features: While the basic plan is affordable, accessing more advanced features requires moving to higher-priced plans.

We hope that you now have a better understanding of some of the most popular free and paid alternatives to Google Forms. If you enjoyed this article, you might also like our article on how to create a quiz on Google Forms and how to edit responses in Google Forms.

We also recommend reading our guide on how to send Google Forms responses to multiple emails to optimize your workflow better.

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