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Formstack vs Google Forms: Which Is Best in 2024?

In this article, we explore the key features of Formstack and Google Forms and compare their differences. Read on to learn more.

formstack vs google forms

Formstack at a Glance

Formstack is a cloud-based application designed for building, customizing, and distributing various types of online forms. It provides advanced features like workflow automation, electronic signatures, and seamless integration with popular CRM, email marketing, and payment processing platforms.

Key Features of Formstack

Here are five key features of Formstack: 

Workflow Automation: Formstack allows users to automate workflows by connecting forms to other applications.

Electronic Signatures: It supports electronic signatures directly within forms.

Conditional Logic: This feature enables forms to dynamically change based on user responses, where you can show or hide some fields based on previous answers.

Advanced Data Security: Formstack offers robust security features, including encryption, compliance with various standards like HIPAA for healthcare, and GDPR for data protection in the EU.

Customizable Templates and Branding: Users can extensively customize forms to match their brand, including logos, colors, and design elements, and can use templates tailored for specific use cases.

google forms vs formstack

Google Forms at a Glance

Google Forms is a free, user-friendly online tool provided by Google for creating surveys, quizzes, and forms. It features an intuitive drag-and-drop interface, real-time collaboration capabilities, and seamless integration with other Google applications like Sheets and Drive.

Key Features of Google Forms

Below, we list five key features of Google Forms:

Real-Time Collaboration: Allows multiple users to work simultaneously on the same form, facilitating team-based creation and editing.

Seamless Integration with Google Workspace: Forms integrate effortlessly with other Google tools like Google Sheets for data analysis and Google Drive for storage.

Customizable Templates: Offers a variety of pre-made templates for different types of forms and surveys, which can be easily customized.

Automatic Data Analysis: Automatically generates summary reports and charts from responses, providing quick insights into the collected data.

Branching and Conditional Logic: Enables the creation of dynamic forms where questions change based on previous answers, allowing for more tailored and relevant data collection.

difference between formstack and google forms

Formstack vs Google Forms: How Do They Differ?

Let's compare Formstack and Google Forms together to highlight their differences:

Target Audience and Complexity

Formstack: Geared towards businesses and organizations requiring advanced features, Formstack offers a more complex set of tools, including advanced data collection and workflow automation.

Google Forms: Designed for a broader audience, including educators, small businesses, and individual users. It's known for its user-friendly interface and simplicity, making it ideal for quick form creation and basic surveys.

Integration and Compatibility

Formstack: Offers extensive integration options with various third-party services like Salesforce, PayPal, and advanced CRM systems.

Google Forms: Integrates seamlessly with other Google applications, like Google Sheets and Drive, making it a convenient choice for users already within the Google ecosystem.

Customization and Branding

Formstack: Provides a higher level of customization in terms of design and branding, allowing forms to be tailored to match corporate identity closely.

Google Forms: While it allows for some level of customization, it's more limited compared to Formstack, as it focuses on simplicity and ease of use.

Data Security and Compliance

Formstack: Offers advanced security features, including HIPAA compliance for healthcare-related data.

Google Forms: Ensures basic data security but may not meet the specific compliance needs of certain industries like healthcare.


Formstack: It's a premium service with various pricing tiers.

Google Forms: Free to use, making it an attractive option for users or organizations with budget constraints.

We hope this article has given you a better understanding of the key differences between Formstack vs Google Forms. You might also like our articles on Google Forms vs Wufoo and SignUpGenius vs Google Forms.

On a side note, we also recommend reading our guide on how to receive email alerts from Google Forms to optimize your workflow better!

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